Author: Simon McClelland MorrisManaging Director of The Graphical Tree, a large format print and display company based in London.
Simon has worked in the graphics industry for over 30 years with a client list including Uniqlo, Liberty, M&C Saatchi Sports & Entertainment, Deutsche Bank and PricewaterhouseCoopers, designing event and display graphics, and was lead designer and production manager for Expocentric, part of The Mice Group.
Simon has been an early adopter for sustainable large format print graphics, introducing eco-friendly print materials, HP latex inks, substrates and methods into The Graphical Tree’s services. The Graphical Tree is a founding print partner of Isla, an organisation promoting sustainable events.
Simon has a BA in Graphics Design at Central Saint Martins and an MA in the origins of Yoga & Meditation which informs his conscious approach to sustainable print.