What is wayfinding?
Wayfinding signage refers to informational and directional signs that help guide people through a space. It helps facilitate the customer journey and enhances their understanding and experience of the environment. Wayfinding signage is often used throughout retail stores, events, office buildings, arts venues, hospitals, and transport hubs. Everywhere really the public or staff would benefit from directional and information signs on how to find their way around a location.