Don't look down on floor graphics

28/04/2021
by Simon McClelland Morris
Environmental, Floor graphics, Galleries, Large format, Retail, Visual merchandising

Covid accelerated a few things, working from home and online food deliveries just two. It also bought floor graphics to our attention. Sometimes seen as a medium you would literally walk on by, now the public notice them more because of their awareness of social distancing signage. As we return to the fold after a year of almost constant restrictions, if you are not already doing so, now is the time to capitalise on and introduce floor graphics into the mix.

Thankfully we are already aware that graphics don't just go on walls and windows so we offer a comprehensive range of floor graphics solutions to apply to any surface you may want to cover including non-slip, easy to install lino for events or high adhesive, long-lasting graphics for retail environments. We even have a PVC-free eco-friendly substrate with a built-in anti-slip seal that is manufactured in the UK available.

Safety and durability are paramount for floor graphics. All of our materials are made to stand up to constant footfall no matter where the graphics are installed – shopping centres, pavements, museums, event spaces or retail stores.

You can use floor graphics for a wide variety of purposes including arrows to guide people to a particular area, as a floor poster-style graphic for an event or a new product, or simply to add to the look and feel of your brand or organisation, whether that is fun-loving, corporate or inspirational (or a combination, of course). For example, how about creating a false floor, maybe an underfoot aquarium or beach scene, or even a snow or rock landscape?

Our installation team are fully experienced in the correct application of floor graphics, meaning we can confidently look after you and the project from start to finish.

If you would like to know more about the options available, get in touch and we can discuss the process and project with you.