London Fashion Week

For the past six years The Graphical Tree have produced the signage for the prestigious London Fashion Week event. Collaborating with event managers Blonstein Productions, we first started working on the event when it was held at Somerset House. It's now based within the Brewer Street carpark, and the excitement and challenges are still the same.

Great graphics, readable signage, diligent project management and efficient production, the usual offering of The Graphical Tree.

We obviously love working on such a high profile event, one that is featured in the press around the world. We're proud to step back and look at work such as this. Knowing we've contributed to one of the cultural events that helps make London great is an honour.
We produce the graphics using a variety of materials. These include removable self adhesive vinyl, foamex boards, and low tack cut vinyl decals. For 2016 two tone mirror vinyl was used for the British Fashion Council Rock Vault initiative area for added impact.
Graphical Tree Blonstein Productions London Fashion Week graphics print installation
Graphical Tree Blonstein Productions London Fashion Week graphics print installation
Graphical Tree Blonstein Productions London Fashion Week graphics print installation

Fashion Week isn't just about the exciting colourful visuals, a large part of what we do is share information. This includes designer names, floor navigation and cafe graphics. We produce hundreds of pieces of cut vinyl lettering for each London Fashion Week.

These are all installed following a comprehensive installation guide, one we work closely with Blonstein to implement.

Graphical Tree Blonstein Productions London Fashion Week graphics print installation